In the middle of 2020, a franchising business in the automotive maintenance and retail sector needed an effective means of boosting customer volume, especially in the midst of the pandemic.

The solution was partnering with POLN8, powered by Franchise Payments Network (FPN), for a pilot of an innovative loyalty program.

Key goals for the program included:

• Enhancing the brand experience

• Generating higher customer spending

• Increasing customer frequency

• Cross-selling services

• Expanding referrals from B2C, B2B customers